My name is Mary, and I am the founder of Socially Curious. I'm passionate about using social media to connect brands with their audience, driving growth and engagement through strategic and authentic content.

With over eight years of experience, I specialise in driving growth, increasing engagement, boosting conversions, sales, and followers, and enhancing brand awareness and visibility. I love seeing the results of a campaign—whether it's a reel, single pic post, IG Story, or carousel—and observing how people engage. Reading comments often sparks new ideas, stories, and follow-up angles.

I've had the privilege of working with renowned brands including the BBC, ITN, and the Daily Mirror. I launched the Daily Express Lifestyle Instagram page from scratch and have consulted for small businesses, helping them sell out their events and boost ticket sales. Additionally, I train individuals and communities, empowering them with the skills they need to succeed in the digital landscape.

As a multimedia journalist, I’ve also run social media masterclasses at News Associates, the number one journalism school in the UK.

When I'm out of the office, you can find me globe-trotting around the world—39 countries and counting, including 15 solo trips—on the dance floor, and creating amazing memories with family and friends.